BrainQuest Challenge # 103
Feb 22, 2026
In the first landmark social media addiction trial that is currently ongoing in California against Meta and YouTube, lawyers for the plaintiff have likened the design of these platforms to those of other common addictive habits/products. Specifically, these lawyers cite these social media practices: (1) the infinite scroll and recommendations being similar to a -------- scenario which uses rewards and feedback loops; (2) marketing strategies akin to a historic industry practice aimed at promoting --------- ------- despite awareness of addiction and harm. What addictive practices are being compared to here in these two scenarios respectively?
BrainQuest Challenge # 104
Feb 22, 2026
Coined in 1947 by American copywriter Frances Gerety for De Beers Consolidated Mines Ltd, this is one of the most successful advertising slogans in history. Ad Age voted this as the top slogan of the 20th century! What 4-word slogan is this? (Hint: The 3-word title of this 1971 Hollywood spy thriller is the plural form of the 4-word slogan!)
BrainQuest Challenge # 105
Feb 22, 2026
In 1765, a French entrepreneur Mathurin Roze de Chantoiseau started to serve up tiny cups of soup made with broth, salted poultry and fresh eggs on marble tables near the Louvre. He called his offering ---------- meaning “food that refreshes and revives strength”. With this was born a popular concept that is now ubiquitous! What concept is this? (The 10-letter word in the blank!)
Challenge 103
Challenge 105
Challenge 104
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This week's three challenges
Welcome to BrainQuest
BrainQuest, based out of Bangalore and Chennai, delivers value-added knowledge using engaging & entertaining formats – mainly through quizzes, games & puzzles. Since 2021, we’ve been helping corporates, institutions, and communities meet diverse goals like learning, engagement, and team building through customized, impactful experiences.
Our Offerings
Brand Building
We craft engaging and dynamic solutions for organizations that seek to strengthen and amplify their brand messaging. We help brands connect with their audience by designing engaging challenges, quizzes and competitions—through strategic pilot and scale engagements, and tailored experiences that align with brand values.
Brand Building
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Learning & Development
We transform professional training into gamified learning experiences for organizations that seek to reinforce compliance, upskill employees, or enhance corporate learning. Our game-based solutions turn key concepts into interactive challenges that enhance retention—making complex topics more accessible and enjoyable.
Customer Engagement
We develop digital content through quizzes to drive customer engagement for organizations. We believe that language and accessibility play a key role in customer engagement, so our content is tailored to specific demographics, including regional languages and visual storytelling. Our incentive-driven engagement encourages participation through points, rewards or loyalty programs.
Innovation & Sustainability
We help organizations foster innovation by encouraging their teams to think beyond conventional solutions through challenge-based experiences. We create engaging formats for cross-domain problem-solving and idea exchange to spark collaboration amongst teams.
Employee Engagement
We foster stronger workplace connections that bring employees together, beyond their daily roles through knowledge-based experiences. We design inclusive and interactive formats that ensure organization-wide participation. Our designed formats are adaptable and scalable for different teams, industries and event types.
Community Spirit
We create meaningful experiences that bring communities together. Our mind-enriching and entertaining events promote social connection, life-long learning and wellbeing. We tailor our engagement to resonate with specific communities and bring people together through shared experiences.
Our Approach
Our approach is fundamentally driven by two aspects
Encourage broader participation
“Quizzes/games are not for me—I’m not that smart”. We hear this often!
That is why our approach is different. We construct challenges that allow the audience to connect the dots and solve, minimizing their reliance on memory. Our goal is to level the playing field. We believe that everyone is capable!
Add value to the participants and other stakeholders
“This is trivia that I do not have time for” is another common reaction!
That's why our approach is about understanding the context and tailoring the engagement. We use fit-for-purpose formats. Our goal: create impact through engaging & entertaining means of knowledge sharing!
Recent Events
Follow us through our YouTube channel @BrainQuestInc
Our Team
BQ’s founders have multiple decades of experience developing and delivering high-quality quizzes & games; they also possess relevant industrial exposure to customize thematic offerings through quizzes/games! We're united by a common motto and passion: "Knowledge is the game"!
Sekhar Krishnan
Ashok Sharma
Ravi Krishnan
Sridhar Krishnan
Some of Our Clients
